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HARVEST MOON · 15% OFF £40+ · Use code HARVESTMOONEnds 29 September, 11:59pm UK timeShop eligible products
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All customers. £40 minimum spend on eligible items before delivery. Excludes sale items, bundles, collaborations, the advent calendar and gift cards. Cannot be combined with other discounts. Other currencies use the equivalent calculated at checkout. Ends Tuesday 29 September 2026, 11:59pm UK time.

FREE SHIPPING OVER £150
VEGAN & CRUELTY FREE
SPOOKTACULAR: 10% OFF, NO MINIMUM SPEND • EXCLUDES SALE, BUNDLES, COLLABS, ADVENT & RITUAL BOXES
FREE SHIPPING OVER £150
VEGAN & CRUELTY FREE
SPOOKTACULAR: 10% OFF, NO MINIMUM SPEND • EXCLUDES SALE, BUNDLES, COLLABS, ADVENT & RITUAL BOXES
FREE SHIPPING OVER £150
VEGAN & CRUELTY FREE
SPOOKTACULAR: 10% OFF, NO MINIMUM SPEND • EXCLUDES SALE, BUNDLES, COLLABS, ADVENT & RITUAL BOXES
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Witch Lips: 2026's Moodiest Ombré Lip Trend, Step by Step

This week alt TikTok can't stop talking about witch lips, a smoky, gradient pout that fades from bruised black into deep berry red. Here's how to get it, step by...

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Vamp Romantic: 2026's Softest, Most Seductive Goth Makeup Trend, Step by Step

Trad goth is precision, grunge goth is mess. Vamp Romantic is the soft, blurred, wine toned middle ground taking over alt beauty this week. Here's how to get the look.

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Lydia Deetz Glam: The Augtober Test Run for 2026's Dark Feminine Gothic Look

It's Augtober, and Lydia Deetz's dark feminine 1980s glam is taking over TikTok. Here's your five step, vegan and cruelty free test run before the real Halloween rush begins.

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Spider Lashes: 2026's Clumpy, Gothic Lash Trend, Step by Step

Spider lashes are 2026's chunkiest, spookiest lash trend. Here's our full step by step for clumped, spiky lashes using vegan, cruelty free kit.

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Batwing Liner: 2026's Hooded Eye Goth Eyeliner Trend, Step by Step

Bat wing liner is crawling across TikTok this week, a graphic winged technique built specifically for hooded eyes. Here's our full step by step using real Jolie Beauty products.

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Ghost Brows for Goths: How to Fake the Bleached Brow Trend Without Bleach

Bleached brows are haunting 2026 beauty, but commitment is optional. Learn how to create a soft, spectral ghost brow with makeup, then frame it with smoky eyes and a bitten...

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Darkwave Festival Makeup: A Frogfest-Ready Face for Every Bass Drop

Heading to Frogfest Liverpool? Build a cybergoth festival face with smoked black eyes, a UV chartreuse flash and a pitch-black lip that stays fierce through every bass drop.

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Death's Head Moth Makeup: 2026's Eeriest Nature Inspired Goth Trend

Meet Moth Eyes: 2026's softest, eeriest goth trend, inspired by the death's head hawkmoth's dusty wings and pale skull marking. A full vegan, cruelty free step by step tutorial inside.

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